rogerguillen

About

About

I help organizations turn creative challenges into engaging stories. Whether it’s a commercial, movie trailer, agency case study, social campaign, brand launch, or AI-generated film, I work as a creative production partner, providing concept development, editing, motion design, live-action production, and AI-driven production, taking projects from concept through final delivery.

Based in New York City, with a career spanning Hong Kong, England, Miami, and San Francisco, I’ve spent more than two decades leading creative teams across broadcast, advertising, entertainment, sports, live events, destination marketing, real estate development, and experiential installations. Along the way, my work has been recognized with Clio, D&AD, PromaxBDA, Emmy, and Effie awards.

The tools continue to evolve, but the objective hasn’t changed: tell a great story, communicate the message clearly, and create something worth paying attention to.

Selected Brands & Organizations

Apple TV+ • HBO Max • Sony • NBC • NBC Sports • Syfy • Goodby, Silverstein & Partners • Nintendo • Ford • Walmart • L’Oréal • Canada Goose • Howard Hughes • The Seaport • VICE

Based in New York City, via San Francisco, Miami, England, and Hong Kong, for more than two decades, I’ve helped brands bring ideas to life through storytelling and creative problem solving.

Along the way, I’ve worked across cable, network, and streaming television, entertainment, sports, advertising, live events, destination marketing, and real estate development.

From leading large creative organizations to building project-specific teams, the work has always centered on turning ideas into clear, engaging experiences that connect with the right audience.

With different markets, platforms, and technologies shaping how stories are told, the challenge has remained consistent: understand the audience, find the idea, and create something worth paying attention to.


Selected Brands & Organizations:

Apple TV+ • HBO Max • Sony • NBC • NBC Sports • Syfy • Goodby, Silverstein & Partners • Nintendo • Ford • Walmart • L’Oréal • Canada Goose • Howard Hughes • The Seaport • VICE

I help organizations turn creative challenges into engaging stories. Whether it’s a commercial, movie trailer, agency case study, social campaign, brand launch, or AI-generated film, I work as a creative production partner, providing concept development, editing, motion design, live-action production, and AI-driven production, taking projects from concept through final delivery.

Based in New York City, with a career spanning Hong Kong, England, Miami, and San Francisco, I’ve spent more than two decades leading creative teams across broadcast, advertising, entertainment, sports, live events, destination marketing, real estate development, and experiential installations. Along the way, my work has been recognized with Clio, D&AD, PromaxBDA, Emmy, and Effie awards.

The tools continue to evolve, but the objective hasn’t changed: tell a great story, communicate the message clearly, and create something worth paying attention to.

Selected Brands & Organizations

Apple TV+ • HBO Max • Sony • NBC • NBC Sports • Syfy • Goodby, Silverstein & Partners • Nintendo • Ford • Walmart • L’Oréal • Canada Goose • Howard Hughes • The Seaport • VICE

Let's Talk

What's the project, what do you need & when do you need it?

Let's Talk

What's the project, what do you need & when do you need it?